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Baby IQ Discovery Circle
Small World Toys
 
If anyone tells you infant playmats are alike, here's a product that will dispute their theory. Discovery Circle is a reversible 36" circle with raised edges (like a small wading pool), making this a visual delight that literally surrounds Baby.
 
Silkscreened on 100% cotton, Discovery Circle uses high-contrast colors and patterns that appeal to the youngest of infants. One side of this plushly padded playmat is designed with concentric circles. The outer ring is a parade of colored letters and numbers against a black background. Moving toward the center are rings of polka dots and checkerboard patterns. In the center of the mat lies a plush, raised red heart, purposely placed there to provide a surprise change in texture from the overall smooth cotton of the rest of the mat.
 
Watch Baby's reaction as he rolls against the heart, causing it to squeak. (Studies have shown that even a newborn will notice and compare the different sensations and textures of his surroundings.) And every once in a while, according to the manufacturer, "he'll turn and accidentally cause a squeak out of the heart. Through repetitive experimentation over time,the little explorer will learn that he can deliberatel cause the heart to squeak by pushing."
 
A rectangular mirror (framed in bright red fabric) hangs on the side wall, inviting baby to study its shine. As baby grows--sometime around four months, he'll begin to notice a baby peeking back at him! All around the raised edges of the playmat are generous squares of yellow, red, and green, interspersed with black and white in a bullseye, starred, and checkerboard pattern.
 
Flip the mat over, plump up the sides, and you'll have a totally different experience for the infant who is ready to explore sounds, textures, and activities. Baby will learn to hear the difference between sounds, including rattles, squeaks, and crinkles. This side of the playmat steps away from the highly contrasted patterns and purposeful colors of the other side, into a bright, cheerful land of Mama Goose and friends. In the center, a royal blue circle and golden stars form a backdrop for red-kerchiefed Mama Goose, who is flying children across a night sky. Other scenes decorate the raised, padded sides, including:
  • Rock-a-Bye Baby, who tucks into a little crib. It's removable, attached by a sturdy ribbon.
  • Hickory Dickory Dock with movable hands and a long-tailed mouse.
  • Humpty Dumpty rattles as you give him a boost up on the wall and tuck him inside a little pocket.
  • Three little kittens have one pair of mittens between them. Baby decides which kittens get to wear the removable pair.
  • Lift a flap to help Little Bo Peep find her lost sheep. Twelve colorful scenes in all!
Geared for ages newborn to 30 months, Discovery Circle is designed for the long haul, unlike other toys that enjoy several months or perhaps a year of usefulness. Toddlers who will love learning the words and songs to classic will love sitting in the center of the colorful play area to sing or recite Mother Goose rhymes. It's fun to take a nap in there, too, or invite dolls and stuffed animal friends inside for a look around. Opportunities abound for repetitive activity and language development. In addition, your baby and toddler will love the consistency of having the same play area on a long-term basis, creating a fun, comfortable and familiar surrounding for learning.

The Discovery Circle is hand washable. Line dry. As an added bonus, it comes with a handy carry bag, silkscreened in a bold black print against white. Fold and stuff the playmat inside for on-the-go activities like a visit to Grandma's house. A gentle tug of the shoulder strap closes the drawstring opening to create a dust-free storage bag.
 
Small World Toys knows what makes babies tick. IQ Baby Discovery Circle is proof!

 
IQ Baby designs thoughtful products that nurture and reward developmental milestones. Every IQ Baby toy grows with your baby by offering a progressive range of activities to continually engage and stimulate children from birth to toddlerhead.
 
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